EngineerStrategistBuilder

DRMASH

Progress is designed.

Building the systems, institutions, and opportunities that move societies forward.

Enter the story Start a conversation

Portrait of Mohammad Abu-Sheikha — Fig. 01Dubai · Irbid

01General notesProfile

Meaningful progress happens when vision becomes a system people can trust, use, and improve.

02Four perspectivesA · B · C · D

View A · 01

Engineer

See the whole system. Understand its constraints. Build for the people who depend on it.

View B · 02

Strategist

Translate direction into measures, decisions, and a shared operating rhythm.

View C · 03

Builder

Move ideas beyond intention—into projects, organizations, and enduring platforms.

View D · 04

Citizen

Use experience and influence to expand opportunity, especially where systems are hardest to navigate.

03Selected impactSchedule of experience

A career built across complexity and consequence.

From major construction programs to executive-level performance systems and entrepreneurial initiatives.

Ref.	Item	Description
S-01	20+	Years of practice Engineering, construction, transport, governance, performance, and institutional excellence.
S-02	2008	RTA journey begins Progressing through engineering, executive-office, PMO, quality, and performance responsibilities.
S-03	PMP®	Disciplined delivery Project governance grounded in professional practice, quality systems, and measurable outcomes.

Ref.

Item

Description

S-01

20+

Years of practice

Engineering, construction, transport, governance, performance, and institutional excellence.

S-02

2008

RTA journey begins

Progressing through engineering, executive-office, PMO, quality, and performance responsibilities.

S-03

PMP®

Disciplined delivery

Project governance grounded in professional practice, quality systems, and measurable outcomes.

Roads and Transport Authority professional gathering — Dubai, UAEPublic-sector leadership in practice

Read the case studies

04Selected chronologyRevision history

The path is not linear.
The purpose is.

Rev.	Year	Description
R0	2004	Engineering foundations Civil engineering, planning, coordination, and complex project delivery.
R1	2008	Public-sector transformation A long-term journey inside Dubai’s Roads and Transport Authority begins.
R2	2018	Entrepreneurial ecosystems ArabNoor emerges from a belief that talent needs connected systems of support.
R3	2019	A charter for collaboration The Irbid Charter articulates a shared approach to supporting entrepreneurship.
R4	2020	Community as infrastructure Sindyan extends the work toward youth, future jobs, and sustainable communities.

05InitiativesKey plan

Ideas become meaningful when they create room for others.

ArabNoor

Entrepreneurship ecosystem · Founded 2018

A platform conceived to connect entrepreneurs, stakeholders, knowledge, and opportunity.

Open 02

Sindyan

Community development · Founded 2020

An entrepreneurial environment focused on youth ambition, future work, and sustainable communities.

Open 03

Irbid Charter

Collective framework · Launched 2019

A framework for coordinating the people and resources that help entrepreneurial ideas advance.

Open

All initiatives

06Ideas in progressTechnical notes

Leadership is a practice of better questions.

Field notes on systems, institutions, delivery, and entrepreneurial opportunity.

Field note 018 min read
Performance is not a dashboard. It is a conversation about responsibility.
Why useful measures create alignment only when people understand the decisions behind them.
Read the article
Field note 027 min read
Designing institutions that can learn.
Lessons, feedback, and the operating habits that turn experience into capability.
Read the article
Field note 038 min read
Entrepreneurship needs an ecosystem, not a slogan.
What founders need from institutions, communities, and one another.
Read the article

All essays

07My BooksPublications

My books.

Long-form work, written to be read slowly and put into practice.

New book · First edition · 2026

Tomorrow & Forever

The Hundred Golden Rules for a Balanced Life

How can you build halal wealth and a thriving life of faith at the same time? One hundred practical rules that bring together building this world and preparing for the Hereafter, in the footsteps of the Prophet ﷺ, his Companions and the luminaries of Islam, past and present.

About the book Get your copy

My Books

08Interviews & MediaSite records

Certain ideas need a voice.

Interviews, conference coverage, and broadcast reporting on ArabNoor and the work behind it — in Arabic, with English guidance.

Interviews02

باب أمل — بداية التغيير الإيجابي

Bāb Amal — The beginning of positive change

Interview201301

مقابلة قناة الأردن اليوم مع مؤسس مؤتمر عرب نور

Interview with the ArabNoor founder on Jordan Today TV

Jordan Today TV201802

Conference & Coverage05

مؤتمر عرب نور بنسخته الأولى 2018

ArabNoor Conference — first edition, 2018

ArabNoor201803

مؤتمر عرب نور لريادة الأعمال — تقرير الزميل صبحي باكير

ArabNoor conference — report by Subhi Bakir, Radio Liqa’

Radio Liqa201904

تقرير يوم جديد عن مؤتمر عرب نور لريادة الأعمال

Yawm Jadid report on the ArabNoor conference

Yawm Jadid201905

تقرير إذاعة لقاء عن مؤتمر عرب نور النسخة الأولى 2018

Radio Liqa’ report on the first edition, 2018

Radio Liqa201906

مقتطفات من مشاركة عرب نور في اليوم الوظيفي الأول في جامعة جدارا

ArabNoor at the first career day, Jadara University

ArabNoor201907

09CommunityAccess points

The right person, the right door, the right moment.

This site is built to be an ecosystem, not a brochure. Three ways in.

Find your door

Who are you?

Let’s design
what moves forward.

Start a conversation

Issued for discussion